Once upon a time, on October 13th 2011, a magical show invented a magical holiday. The show: Parks and Rec, the holiday: Treat Yo Self Day. For those of you who haven't caught on the to delightful comic wonder that is Parks and Rec and have no idea what I'm referring to, please follow this link, watch, and be enlightened.
Well good, now that we're all up to speed, I will continue my tale of wonder. My dear and delightful parents came all the way from California to visit me for a few days and since this wasn't even close to their first time in New York or even Brooklyn, I had to come up with something more unique to do that allowed us to spend more time together than just a trip to the Statue of Liberty or The Brooklyn Museum (although those are both wonderful activities). As I was wracking my brain for fun, unique activities for parents and their mid-twenties daughter, it occurred to me I had missed Treat Yo Self Day. The day had been on Monday and naturally I had forgotten because Monday is a horrible day that just means you have to be the Sisyphus of working again. But no matter, I knew exactly what to do with my parents. On Sunday, we would rush about the city taking turns treating ourselves.
The day started with an incredible brunch with a family friend at Jack's Wife Freda which was so good I couldn't even be bothered to take pictures. But just trust me and go eat there should you find yourself in SoHo someday.
After brunch, we scurried off to Sephora where I was after some clay-based, vegan and cruelty free make up.
I don't wear a ton of make up, but I do like to put my best face forward (that and I tend to look like I'm 17 without eyeliner). However, I have an "irrational" fear of toxins and hate hate hate that animals are hurt so that I can have a smokey eye. Tarte is a fantastic make up brand that is all clay-based, vegan, and cruelty free. It's also pretty pricey. It's frivolous, expensive, and I didn't really need it, but I wanted it, so I followed to motto of the day...treat yo self.
It was actually a little less expensive than I had anticipated for my haul, so I treated myself one more time to the infomercial product of my dreams, Wen Hair Care.
I am a sucker for infomercial products. I can't imagine anyone would willingly sell me a non-working product and only my stingy-ness has protected me in the past from purchasing everything from ProActive to that machine that's supposed to vacuum ear wax out of your ears. But not today! Today is Treat Yo Self Day, and treat myself I did.
While I treated myself, my mom did some browsing and picked out a small treat of her own.
Next up was my dad. Now the padre doesn't like having his picture taken and posted all about, but he did participate in Treat Yo Self Day and got himself a massage. After his cross country travels, his neck and shoulders were pretty tense and this was much needed. The man also works like a dog and the relaxation was much deserved.
Meanwhile, my mom and I continued our search for her treat yo self activity. Now, for some context, my mom is not an indulgent person. She's not the type to book a massage or buy something she doesn't need just because and treating herself didn't exactly come naturally. The first few ideas she came up with where all things she could do for other people. I explained to her this is not the spirit of this inherently selfish and materialistic holiday and finally got her to say she needed to some new shoes. I was disappointed it was something she needed, but was thrilled it was at least for her and so we went in search of a new pair of California Winter shoes.
We stopped in at a few different places in the SoHo area. I lent Mom my shark socks to try on a sturdier shoe.
But nothing really seemed to delight her in the way that treating yourself should. After exhausting the shoe stores of SoHo and finding my newly relaxed father again, we headed back to Brooklyn to try out luck there. My dad jumped into a bar to watch the game (it was football, but beyond that I know nothing) and my mom and I continued onward in the battle of indulgence.
And then... out of the blur of baby stores and cafes a beacon of wonderment appeared on 5th Avenue.
Dearest is a beautiful jewelry store just a few blocks from the Barclays Center. It caught my eye because of its simple and elegant designs. My mom isn't one for anything flashy and I thought this might be the perfect place for her to treat herself to something she would love, but wasn't by any means something she needed.
After finding a few pieces she liked, the delightful ladies who work there came over and helped us make the final choice.
When my mom put on this beautiful gold necklace with three pearls (for her three daughters), her face lit up and I could tell she'd found the spirit of Treat Yo Self.
Was it pretty? Yes. Did she like it? Yes. Was it in any way necessary? No. Did it make her happy? Yes! And so she bought it.
With all of us having treated ourselves, and my dad still watching the game, my mom and I strolled back to their hotel room, kicked off our boots, curled up with hot mugs of tea and watched some Harry Potter.
I love Treat Yo Self day. It's nice to buy something for myself I would normally think was too extravagant (honestly normally any make up over $5 I deem too fancy for my use). But what I really loved was watching my mom and my dad, who are two of the hardest working people I know, who are always doing things for other people and taking care of everyone else take a day to treat themselves to something that brings them joy...although half the fun was spending the time together. (Awwwww)
But enough of all the feelings and emotions. It's not too late to celebrate Treat Yo Self Day. So whether its by yourself or with a pack (I highly recommend a pack though), take a day and do/buy some useless, extravagant, stuff that just makes you feel good. It doesn't really matter how much it costs as long as you remember to "Treat. Yo. Self."
Leave a comment below and let me know how you decided to treat yourself, I'd love to hear how other people get their treat on!